Modern New England Style: Clean, Coastal, Current
Modern New England style is less about logos and more about restraint: pieces that look considered without feeling costume. It’s the confidence of a well-fitting polo, a heavyweight tee that drapes correctly, and a jacket that works in shoulder season.
Start with a navy-and-cream base, then add texture. Piqué, canvas, brushed fleece, and washed cotton do the work that patterns usually try to do. Keep the palette tight—navy, sand, white, and faded greens—then let one detail carry the look: a collar shape, a metal hardware finish, a clean graphic.
The modern twist is in proportion and finish. Slightly wider legs in shorts, a more substantial tee weight, and outerwear that’s structured enough for the city but relaxed enough for the coast. It’s practical—built for wind and changeable weather—without turning technical.
Firth & Holm lives in that space: coastal essentials that read refined. The goal is simple: look like yourself, just sharper.